Well, we’re only 6 weeks into 2010 and WOW!

…lot’s of great things starting to take shape!….

First we have Apple announce the long awaited tablet… iPad.

Lots of controversy on that one. From questions to jokes to reality thoughts and ideas.  For Marketing and Social Media this will be a winner. Very simple and straight forward, yet mobile and large enough to portray great visuals. No small screen, no clumsy laptop, but a very simple and straight forward tablet to use for presentations, shows, sales pitches, venues and networking. Stepping forward into space age.

Next, we have Facebook updating and changing it’s look…

Again, questions, complaints, jokes, comments, all because technology is evolving and moving forward.  Facebooks changes are more organized, user friendly and “aero-dymanic” setting the stage for more business use and versatility.  On it’s “heels” so to speak, we have Google launch it’s newest attempt at Social Media….“GoogleBuzz”.

Google buzz is suppose to be a handy tool..

“Buzz lets you share updates, photos, links, and pretty much anything else you’d like with your Gmail contacts; it’s an easy way to follow your friends, too. When you click Buzz in your Gmail account, you’ll see the stream of posts from people you’re following, and a box for you to post your updates,” courtesy of googlesystem.   But what Google didn’t review was privacy issue’s.  Anonymous Comment on Google Buzz:  Basically any one you connect with via Buzz gets a full list and access to everyone you ever email or connect with using any of Google services, Facebook or Twitter if you have a public Google profile!!!

2 days later… we have additional updates concerning Google’s tweak on Buzz privacy settings.. Google announced some changes to Google Buzz late Thursday that show it has belatedly recognized the backlash over privacy concerns with the new service.

Summary so far?  Jeremiah Owyang states it very well:

Executive Summary:

Brands Must Stay Focused On Where Customers Already Are

Google’s entrance causes media havoc but web strategists should stay focused. Find out where customers already are through developing data around consumer behavior called socialgraphics.  Facebook continues to demonstrate a sophisticated marketplace for consumers and brands to mix about, however don’t discount MySpace’s active consumer base –but only if your customers are already there.  Continue to monitor Twitter and respond if customers are tweeting –but they’ve yet to indicate sophistication to help marketers, instead rely on third party tools and agencies to respond.

Bottom line…Are you focused? Are your strategies in place?

Tags: Business, Clients, Customer's, Engaging, Facebook, Google, Marketing, Social Media, Tools, Twitter